May 02, 2024  
2017-2018 University Bulletin 
    
2017-2018 University Bulletin [ARCHIVED BULLETIN]

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LAS 328 - Smart Search, Better Communication

3 hours
We are in the age of search engines plus social media. Beyond keyword searching, chatting and sharing, are there more effective ways for us to retrieve/send quality or even unexpected information online than average users? In this seminar, we will first focus on using search engines to explore the “invisible world” or predict business trends. Then, with the help of social media, student will be trained to become active members of crisis response teams. Upon finishing the semester, you can experience the latest tools to scan the world, the best ways to protect us online, and more importantly, the most effective strategies to disseminate information. 
 
 

Prerequisite(s): Juniors only.



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