Feb 05, 2025  
Undergraduate Bulletin 2012-2013 
    
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Undergraduate Bulletin 2012-2013 [ARCHIVED BULLETIN]

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CAS 352 - Convergent Media

3 hours
This course focuses on a discussion of production practices that use multiple media technologies for strategic communication goals. During the course, case studies of these practices are discussed for journalism, marketing, and entertainment. Students will learn how to produce a strategic communication message across different media technologies. CC, J


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