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Dec 21, 2024
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CAS 406 - Strategic Risk and Crisis Communication Credit Hours 3
This course highlights the role of theory in risk communication, issue management, crisis communication, and image repair discourse. Students will learn to think strategically about the role of media in crisis communication planning and gain appreciation for the value of preparing for a crisis. Collaboration, team-learning and problem solving in risk and crisis situations will all be explored through inclass exercises and simulations. Students will also consider the legal and ethical issues that are often present and managed by crisis communication professionals.
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